People Vox Q18©
Measurement of employee experience outcomes and perceived organizational performance (Employees × Organization)
For the past 15 years, People Vox has been analyzing employee-employer relationships and providing insights into the major trends shaping the world of work.
CUSTOMIZED STUDY
Ad Hoc Opinion Polls: Customized Surveys to Inform Your Decisions
People Vox designs and conducts customized surveys to explore an issue, understand your audiences, and turn their responses into actionable insights.
- Explore a topic, test a hypothesis, or gauge expectations
- Survey the audiences affected by your issue
- Compare opinions, profiles, and behaviors
- Base your decisions on reliable, clearly analyzed results
More than 300 organizations like yours benefit from People Vox's research and consulting services
.png?width=200&name=Airbus-120-60%20(1).png)
.png?width=200&name=CE-120-60%20(1).png)
.png?width=200&name=viamedis-120-60%20(1).png)
A STUDY TAILORED TO YOUR NEEDS
Your challenge transformed into a useful study
Each survey is designed based on the issue you want to address, the audiences you need to understand, and the decisions you are preparing to make.
Take a close look at your issue
Gauge the opinions, expectations, behaviors, or perceptions associated with your issue, even when it is specific or not well documented.
Give the right audiences a voice
Survey the general public or more specific target groups: customers, prospects, professionals, members, beneficiaries, partners, or citizens.
Make informed decisions based on reliable results
Identify trends, differences among populations, and the factors that explain the responses in order to have a solid basis for decision-making.
MANY USES
Solutions Tailored to Each Challenge
An ad hoc opinion survey allows you to obtain data that is precisely tailored to your context, market, and objectives. It can be used to explore an emerging topic, prepare for a decision, test different options, or better understand the expectations of your audiences.
- Understand perceptions and expectations related to an organization, an industry, a service, or an issue
- Testing a concept, offering, or message before its launch or rollout
- Measuring support for or acceptanceof a project, direction, or scenario
- Compare responses across different populations to identify specific needs or behaviors
- Prioritize several options to focus your efforts on the most promising priorities
SUPPORT
Comprehensive and personalized support
From defining objectives to presenting results, our consultants handle every step of the study and tailor the approach to your markets, your target audiences, and your future decisions.
01 | Defining the Scope of Your Study
Understanding your context, objectives, and target audiences in order to develop a research framework tailored to your specific challenges.
02 | Questionnaire Design
Developing or adapting the questionnaire while ensuring the clarity of the questions, methodological quality, and a positive respondent experience in order to collect reliable and usable data.
03 | Defining the Sampling Plan
Determining sampling criteria and preparing the quotas and analysis segments necessary to obtain actionable results.
04 | Preparing for Data Collection
Configuring the survey, filtering rules, distribution lists, access permissions, and anonymization rules to ensure a successful launch.
05 | Data Collection and Field Monitoring
Secure collection of questionnaires, tracking of participation, adjustment of follow-up reminders, and support through the completion of the study.
06 | Data Analysis and Results
Descriptive data analysis, cross-tabulations, and advanced statistical methods to identify trends, significant discrepancies, weak signals, and priorities for action.
07 | Findings & Recommendations
Production of clear and immediately actionable materials. Our mission: to transform raw data into shared insights and drivers for action.
FAQ
Frequently Asked Questions
What is an ad hoc opinion poll?
An ad hoc survey is a study designed specifically to address a given issue. The questionnaire, the target audience, the data collection method, and the analysis are all tailored to your objectives.
In what situations should an ad hoc study be conducted?
It can be used to understand an opinion, explore a need, test an offer, evaluate a message, gauge the acceptability of a project, or compare several scenarios before making a decision.
What is the difference between this and a standardized questionnaire?
A standardized questionnaire follows the same structure across different studies. An ad hoc study is fully tailored to your context, your terminology, your target audiences, and the decisions you need to inform.
Which groups can be surveyed?
We can survey the general public or specific target groups: consumers, customers, prospects, professionals, members, beneficiaries, partners, employees, or citizens.
Which groups can be surveyed?
The study can be conducted among customers, prospects, consumers, professionals, partners, influencers, or stakeholders. Multiple target groups can be surveyed and compared within the same study.
How do you determine the sample size?
The sample size depends on the population under study, the desired level of precision, and the number of segments to be compared. We define the sample size and any quotas during the methodological planning phase.
What collection methods can be used?
Data collection can be conducted online, by phone, using your own databases, or through panels. Depending on the target audience, multiple methods can also be combined.
How do you ensure the quality of the results?
We focus on the quality of the questionnaire, the relevance of the sample, the verification of respondents, and the consistency of the data collected. Responses are verified before they are analyzed.
Can we compare multiple populations?
Yes. The results can be compared by profile, region, behavior, level of knowledge, or any other criterion relevant to your specific issue.
How long does it take to conduct an ad hoc survey?
The timeline depends on the complexity of the questionnaire, the accessibility of the target audiences, and the depth of the analysis. A detailed schedule is established at the start of the project. Generally, the process takes between 4 and 8 weeks.
Your Custom Opinion Polls with People Vox
Let’s create a survey tailored to your audiences, your specific issues, and the decisions you’re preparing to make.